M2M
Onboarding for mortgage brokers without the forms. You talk to M2M and it gathers what's needed.
Shaq,
Photographer, videographer, former salesperson, and creative.
I built RE:SHOOT, a successful property photography business.
Interiors, exteriors, twilight, drone and video, shot at Waihi Beach for the better part of a decade. I sold real estate before I shot it, so I know exactly what a buyer is looking for.




Photo and video content for a food brand. I owned the content output and helped drive brand awareness and growth.
My first business. Managed creative projects end-to-end and grew brand recognition for local businesses.
Delivered end-to-end property media for real estate agents: shooting, editing and showcasing homes. Elevated agents' brand imagery and produced architectural work for builders and architects.
Sold across all property types with Professionals and ranked top 10 company-wide in my first year. Learned exactly how buyers read a home.
Returned to property photography with renewed vigour. Took a step back to focus on systems and streamlining, with speed and quality as the priority.
Started building software for my own shoot workflow.
03 Ethos
At the core of it, I'm a storyteller. A house is never just walls and a roof. It's the morning light across a bench, the window nobody can stop looking out of, the corner a family quietly builds its life around. I shoot for that feeling, the one that makes a buyer slow down and want to see it in person.



Shaq,
Founder, builder, and systems thinker.
I bring ideas to life, fast.
After dark, I build. I take an idea and run it all the way through, from a rough concept to something real, and I move fast because I learn more from a working version than from a plan.
The big one. Not a single app but a whole living ecosystem of tools that cover every part of real estate photography: capturing it, processing it, editing it, and getting it to the agent. One platform, one workflow, end to end.
Onboarding for mortgage brokers without the forms. You talk to M2M and it gathers what's needed.
A quiet place to gather a life, shape it into a film, and keep it somewhere family can return. Built carefully, and kept private.
03 AI Understanding & Knowledge
I'm an AI advocate.
Not for the hype,
for what it actually does.
I build with frontier models,
Claude and Codex side by side,
the week they ship.
The cutting edge moves fast.
I stay on it,
and pull others up with me.